• 01/29/2026
  • Marketing,Strategy

How Website Speed Impacts SEO and Customer Experience


Website speed isn’t just a technical detail - it’s a business issue. Slow websites frustrate users, hurt search rankings, and reduce conversions. In today’s digital environment, performance matters.

Speed and Search Rankings

Search engines prioritize fast-loading websites because they provide better user experiences. Slow pages can negatively impact SEO, making it harder for customers to find your business online.

User Experience and Conversions

Visitors expect pages to load quickly. If a site feels sluggish, users are more likely to leave before taking action. Faster websites keep people engaged longer and increase the likelihood of conversions.

What Impacts Website Speed

Common issues include:

  • Large, unoptimized images
  • Poor hosting
  • Excessive plugins
  • Outdated code

  • Addressing these issues can significantly improve performance.

    Website speed affects both visibility and customer experience. Optimizing performance is one of the most effective ways to improve results without changing your entire site.

    Moss Media can audit and optimize your website to improve speed, SEO, and performance.
    Contact us today to get started.

    We are here to answer your questions

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